Explaining Cybersecurity to Your Clients
In a shifting landscape, strong cybersecurity is critical. The only catch? 62% of SMBs don’t know where to start—lacking the skills or knowledge necessary to deal with security issues.
As a managed service provider (MSP), that’s where you can step in: educating clients on cybersecurity while clearly positioning your offerings. In Explaining Cybersecurity to Your Clients, you’ll learn:
Essential cybersecurity terms and definitions
Tips for delivering effective security services
Strategies for tactfully fielding MSP sales objections
Download the eBook to gain clarity—and inspire client loyalty.